"The Power of Four" — Installation Content
This brand film was part of a series of content pieces we created for Ant Farm for the annual Ford dealer meeting at the Bellagio hotel in Las Vegas. Our objective was to showcase the evolution of the Ford Explorer as they were debuting the new model at the event. Our team used the CAD data from two generations of the Explorer, deconstructing the components of the current vehicle and showcasing the upgraded components while reassembling the new model. The final film was presented on a custom built, wide format curved screen to simulate a 360º fly-through.