IPG Mediabrands
D100 — Brand Launch Film
Omnicell is an American multinational healthcare technology company specializing in automated systems for medication management in hospitals and other healthcare settings as well as medication adherence packaging and patient engagement software used by retail pharmacies. Their success in streamlining the delivery and tracking of prescription medication stems from their tech-enabled solutions and a cloud data platform. Advanced robotics and software development have elevated patient care to new levels of safety and efficiency.
Creative agency First Person worked with us to create a 30 second branded intro to Omnicell’s ‘Illuminate 2021’. A virtual conference bringing together over 1500 professionals from medication management. Working alongside the brand strategy team at First Person, we designed and animated a 3D opener that mimics the seamless automation of Omnicell’s system. The result is a condensed representation of the complete Omnicell workflow from scanning to tracking and dispensing medication at high volume.