Google Wear OS
Google I/O 2018  •  Installation Content
Design, Animation, & Art Direction
Alex More (EP)
Mier Lee (Design Lead)
Installation & Hardware
Functionality at a Glance
Midnight Sherpa worked with Google’s Wear OS team in anticipation of the new version launch. We built visual assets representative of Google’s transition to dark UI to be used for the smartwatches and on the Google Play Store. Midnight Sherpa extended this work to create content specifically for the Wear OS display during Google I/O 2018.
A Day in the Life
To fully engage viewers with the animated content, distinct narratives and in-depth characters were developed. Each character was given a detailed backstory with consideration to their communication style, personal relationships, ambitions, and daily habits. The diverse cast of characters aligned with and brought a personal touch the new functionalities of Wear OS.
Representing the User Experience
In order to convey the functionality of the smartwatches across the OS ecosystem and various app platforms, we globally standardized our animation to reflect user behavior. We also maintained the integrity of the software’s animation by closely adhering to Google’s Materials and Design guidelines for UX/UI. Once a logic was established, it was applied across the board to create a visually (and temporally) cohesive experience across the installation.
Wear OS Sandbox at Google IO
The Wear OS Sandbox included the four stories playing as installations in the display unit wall which was built by Sparks. During the course of the three-day event, the exhibit attracted attention from partner developers, press, fans, and Google team members alike.